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Showing posts with label campaign. Show all posts
Showing posts with label campaign. Show all posts

Sunday, December 11, 2011

When Life Becomes Too Easy

For those of you who have followed me over the years, you know that my wife Shelly and I have participated in the 3-Day for the Cure. It’s an annual event that supports breast cancer research and each year we’re required to raise a minimum of $2,300. I won’t try to convince you that walking 60 miles over a weekend is easy, but I will say that throughout the years it’s become easier for me. Since we started in 2001, Shelly and I have walked over 1200 miles – and have raised more than $100,000 for this noble cause. Funding breast cancer research will always be close to our hearts, especially since her aunt and grandmother are survivors.
Like All Good Things, They Must Come to an End 
It is with great sadness that I tell you last year’s 3-Day for the Cure will be our last. While the event has meant an incredible amount to us, it’s time for us to move on. We’ve had some wonderful memories walking, and I’ll never forget them. But there is a law which says something about diminishing returns. From a challenge standpoint, the 3-Day isn’t hard for me anymore – it’s too easy, as a matter of fact. 


When Life Becomes Too Easy, Throw in Some Pain 
It wouldn’t be any fun to throw in the towel without entering another ring, would it? Almost a year to the date, Shelly and I ran the Las Vegas Rock’n'Roll 1/2 Marathon. It was my first endurance event./And I went the distance. Since then, I’ve run two more 1/2 marathons and we will be running another this January in Phoenix. The returns are diminishing again. And I still want more. 
Source : http://www.briangardner.com/life-too-easy/